Coffee saw off-trade volume sales stagnate in 2015, suffering from increased consumer prices in combination with the continued poor state of the Finnish economy. The market is mature, with per capita consumption of coffee being the highest in the world. Finnish consumers are price sensitive when it comes to coffee and volume sales are all in all, therefore, susceptible to fluctuations following consumer price developments.
Competitive Landscape
Coffee is dominated by domestic company Gustav Paulig, which accounted for 49% of off-trade value sales in 2015. The company’s lead is due to its long history on the Finnish coffee market, which has earned it strong, well-known and trusted coffee brands, including Juhla Mokka, Presidentti and Paulig amongst others.
Industry Prospects
Total coffee volume consumption in Finland is expected to see negligible growth over the forecast period. The market is mature and stable, given that Finns love their coffee. However, consumers are not sitting still. Instead there will be a growing interest in speciality coffee, such as darker roasts, niche roasters with a focus on handcrafted, organic and fair trade products, etc. Another area that will see strong growth is fresh coffee pods, off-trade volume sales of which are predicted to grow at a CAGR of 13% between 2015 and 2020. This will have a positive effect on off-trade constant value sales of fresh ground coffee pods, which are predicted to grow at a CAGR of 12% at constant 2015 prices. All in all, therefore, Finns are becoming more sophisticated in terms of their coffee preferences.
Full Report Details at
- http://www.fastmr.com/prod/1127299_coffee_finland.aspx?afid=301
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Coffee industry in Finland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Coffee industry in Finland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Coffee in Finland market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Coffee in Finland?
* What are the major brands in Finland?
* How significant is vending in coffee distribution?
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Coffee in Finland - New Study Released
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001