US e-learning gurus Jay Cross and Josh Bersin team up with Learning Light

The world-renowned e-learning writer, commentator and ‘guru’, Jay Cross, has agreed to write a monthly article, give a monthly podcast and take part in a quarterly ‘e-learning guru’ webinar for members of Learning Light (LL), a non-profit organisation which is establishing itself as a Centre of Excellence in the use of learning technologies in the workplace.

Cross, who is based in Berkeley, California, recently produced his first podcast for LL. Under the category of ‘Inspirational thinking’, the podcast is called ‘Leveraging communities of practice’.

Cross’ articles and podcasts are available to LL members via LL’s e-Portal – a growing archive of explanation, comment and analysis on e-learning and related topics, including HR and business strategy with regards to e-learning. The quarterly webinar takes the form of a discussion between Cross and Jane Knight, LL’s head of research, on key trends in e-learning on both sides of the Atlantic.

"Again, access to the webinar will be restricted to LL members," Knight explained. "This is all part of LL’s strategy of securing, for its members, access to facts and opinions not generally available but which will provide invaluable insights into the principles and processes of e-learning – as well as how e-learning applications are bringing tangible organisational benefits."

In another aspect of this strategy, LL has signed a ‘certified partner agreement’ with the California-based e-learning researcher and commentator, Josh Bersin. In return for LL helping Bersin’s research organisation – Bersin & Associates – to gather information about the e-learning market in the UK and Europe, Bersin will allow LL members to have regular, privileged access to significant parts of its research, particularly that relating to the UK and Europe

Mark Pittaway, CEO of Learning Light, commented: "We are delighted to have concluded agreements with Jay Cross and Josh Bersin on behalf of our members.

"It has taken us just six months to develop a raft of services and, underpinning these, an unrivalled – and growing - archive of information," he added. "LL is now able to offer its members – who can be individual or corporate members - access to the results of world-class research into the application of technologies to learning.

"LL supplies learning technology knowledge and expertise to both buyers and suppliers of e-learning and related technologies," said Pittaway. "Its rapidly growing wealth of knowledge and expertise can help anyone navigate their way through the complexities of procuring or marketing learning technologies."

Knight commented: "LL is bringing together professionals from across the e-learning world to share information, insight and intelligence providing the day-to-day answers that everyone needs. Using online communities, networking events and conferences, we are at the forefront of sharing knowledge, experience and expertise."

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Notes for Editors:

About Learning Light Ltd

Learning Light is a non-profit organisation that builds relationships between learning technology researchers, suppliers, buyers and learners providing learner-centric information to encourage the growth of learning technologies. By sharing comprehensive research, highlighting successes and failures, Learning Light helps to promote the learning technologies community.

Learning Light provides bespoke and individual services to help both buyers and suppliers of learning technologies (e-Learning). Its current services include:

Research Services
Providing access to expert insights, advice and guidance built on indepth research. Helping organisations to effectively implement learning technologies (e-Learning) and integrate them within their workflow processes.

Membership Services
Partnering with leading thinkers in the industry and providing a network for all interested in the field to share information, knowledge, insight, experience and expertise, through utilising online community tools, networking events, conferences and guru seminars.

Professional Services
Our highly experienced team offers organisations access to range of competitively priced consultancy services supporting buyers with the effective implementation of their learning technology (e-Learning) requirements. And, for suppliers, helping to provide a range of services to assist market awareness and generate growth.

In addition, Learning Light provides a comprehensive Professional Development programme to help Learning & Development professionals understand the significance of learning technologies in the workplace today and how to effectively implement them within the workflow processes of their organisation.


Sheffield-based Learning Light is supported by Yorkshire Forward, the regional development agency for Yorkshire, and the Humber and Objective 1 South Yorkshire.


Further information from:
Mark Pittaway/ Kay Simpson, Learning Light, 0114 201 5703
Bob Little, Bob Little Press & PR, 01727 860405

www.learninglight.com