Dog Food in India - New Report Available

Busy lifestyles, convenience, higher disposable income, educated sellers and consumer access to nutritional information are some of the reasons packaged dog food is increasingly popular in India. These trends can be well associated with dog owners in urban India. Access to information via the internet and well-informed pet shop owners also popularised dog food.

Competitive Landscape

Indian Broiler Group's Drools brand continued to create its own space in dog food, and it provides strong competition to the leader Pedigree through competitive pricing and a wide product offer. Price conscious owners have alternatives to Pedigree, and many are inclined to choose Drools for its attractive prices and product range. Drools's chicken products are gaining a competitive edge over Pedigree's soybean-based offerings.

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Industry Prospects

Over the forecast period, retail value sales of dog food are predicted to continue to grow due to the anticipated rise in interest in dog welfare among owners. The ongoing trend of treating dogs as family members will push mid- and high-priced products during the forecast period. The increasing urban pet population will also help dog food sales to grow.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in India market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Dog Food in India?
* What are the major brands in India?
* How fast are consumers trading up to prepared dog food?
* How have pet specialists fared in recent years?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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