Market Report, "Dog Food in Denmark", published

Recently published research from Euromonitor International, "Dog Food in Denmark", is now available at Fast Market Research

[ClickPress, Sat Dec 06 2014] Based on provisional 2014 estimates, no significant changes in performance are expected within dog food over the coming years. Value growth rates will remain stable and dog treats will remain an important area for growth, together with the booming BARF niche in wet dog food. In a continuation of the trend seen during the end of the review period, mid-priced dry dog food is expected to show an improvement in value and volume terms. This is due to the fact that major players support their mid-priced brands via marketing activities while private label ranges are showing increasing interest in the mid-priced product area.

Competitive Landscape

Based on provisional estimates, the leading players are expected to maintain their value share rankings during 2014. Furthermore, it is expected that major branded players in the mid-priced segment will gain value share as they support their products with strong marketing activities and distribution via pet stores is increasing.

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Industry Prospects

Dog food will continue growing over the forecast period in both value and volume terms. Without connection to the economic climate in Denmark, the dog population is expected to remain stable over the forecast period and as the prepared food and premiumisation trends continue, volume and value sales will continue to grow stably.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in Denmark with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dog Food industry in Denmark, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dog Food in Denmark market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Dog Food in Denmark?
* What are the major brands in Denmark?
* How fast are consumers trading up to prepared dog food?
* How have pet specialists fared in recent years?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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You may also be interested in these related reports:

- Dog Food in Canada
- Dog Food in the Netherlands
- Dog Food in Australia
- Dog Food in France
- Dog Food in Belgium

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