Net additions of 203 ,000 in Q314 in Bulgaria's mobile market might indicate that market correction has been achieved after more than two consecutive years of contraction since 2012. We also retain the view that the weak subscriptions growth opportunities, along with strong take-up of smartphones, will drive operators to develop their data service offerings to take advantage of value growth from non-voice services.
Key Data
* The mobile market grew by 1.9% quarter-on-quarter (q-o-q) and by 3.2% y-o-y to Q214.
* Market blended ARPU at EUR5.9 in Q314 was stable year-on-year (y-o-y).
* The fixed-line market contracted by 4.6% in 2013.
Key Trends And Developments
Bulgarian Telecommunications Company (BTC), which operates under the brand Vivacom, announced in September 2014 that it will acquire local radio and digital terrestrial TV broadcaster NURTS, pending regulatory approval. NURTS set up Bulgaria's free-to-air digital terrestrial TV (DTT) infrastructure, which covered 96.2% of Bulgaria's population in 2013.
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Max Telecom launched the first commercial 4G LTE network in country. According to a press release, the mobile broadband service was initially available in Sofia, Ruse, Stara Zagora, Sliven and Bansko. In December 2011, Max won a 2×8MHz block in the 1800MHz spectrum band in an auction and revealed plans to roll out a pilot LTE mobile broadband network in H112. The operator selected Nokia Solutions & Networks (NSN) in July 2013 to build its LTE network, overlaying its existing WiMAX system. In December 2014, Bulgarian mobile operator Max reportedly planned to provide voice services through an internally-developed over-the-top (OTT) platform. The connection is likely to be built over Max's LTE and WiMAX networks, Wi-Fi hotspots and the networks of other operators.
As expected, Bulgaria's three mobile operators are reacting to the launch of Max Telecom's LTE service by investing in various network enhancement projects and value-added...
The Bulgaria Telecommunications Report features Business Monitor International (BMI)'s independent industry forecasts on the future strength of Bulgaria's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.
BMI's Bulgaria Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Bulgaria.
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Bulgaria Telecommunications Report Q1 2015: New research report available at Fast Market Research
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Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001