RTD Coffee in Bosnia-Herzegovina - New Market Research Report

The category declined for the second year in 2014 as RTD coffee failed to intrigue consumers, who reacted well to the initial launch but failed to adopt the product as repeat users. This is where the marketing machinery of leading players should have stepped in to support further development of the category, but did not provide the necessary boost as key players found RTD coffee not worth their effort during an extremely unfavourable period for the economy in the country.

Euromonitor International's RTD Coffee in Bosnia-Herzegovina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Full Report Details at
- http://www.fastmr.com/prod/1000836_rtd_coffee_bosniaherzegovina.aspx?afid=301

Data Coverage:market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

* Get a detailed picture of the RTD Coffee market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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