New Market Research Report: Germany Telecommunications Report Q4 2015
Recently published research from Business Monitor International, "Germany Telecommunications Report Q4 2015", is now available at Fast Market Research
[ClickPress, Fri Sep 11 2015] Following consolidation, we believe the market will further split between the main three operators. These will look at convergence and advanced services (LTE, fibre, etc) and the remaining no-frills segment, led by MVNOs and resellers, to drive revenue growth. The strength of the latter will continue to have a negative impact on ARPU, with one of the lowest figures in Western Europe. The saturated market makes convergence and bundling core strategies to survive, and to invest into advanced services, and we would expect consolidation to occur in the fixed broadband market, as a better to compete with stronger fully convergent fixed-mobile players. This will further increase the tension between the two trends of the market, as consolidation will lead operators to focus on premium services to recover their investments.
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Mobile subscriptions dropped by almost 5mn following consolidation, and we do not expect them to recover their losses, as operators focus on the more premium segment of the mobile market, through LTE and smartphones.
ARPU remains very low in Germany despite the premium strategy, with figures between EUR10 and EUR15 for the three main operators.
The fixed market will develop though convergence, led by Deutsche Telekom's move to IP services, VDSL and fibre, IPTV and quad-play bundles.
Germany's ranking has not changed in BMI's Q415 Risk Reward Index, with the country remaining fourth with a score of 61.4, above the regional average of 57.3. Germany ranks below average in terms of industry risks, with the regulator not specifically focusing on telecoms but also on energy, and in country rewards, and demography being an issue. These setbacks are however limited compared to the overall strength of the country.
The Germany Telecommunications Report features BMI Research's independent industry forecasts on the future strength of Germany's ICT market, covering the fixed-line, mobile and internet segments and analyses latest regulatory developments and corporate news, including investment activity, mergers and acquisitions, joint ventures and partnerships. Leading operators and manufacturers are fully profiled, highlighting their quarterly financial performance, capital expenditure plans and latest contracts.
BMI's Germany Telecommunications Report provides industry professionals and researchers, operators, equipment suppliers and vendors, corporate and financial services analysts and regulatory bodies with independent forecasts and competitive intelligence on the telecoms industry in Germany.
* Benchmark BMI's independent telecoms industry forecasts for Germany to test other views - a key input for successful budgeting and strategic business planning in the German telecoms market.
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