Development of dermatological products in Slovenia in 2015 was stable. Some categories were in marginal decline or stagnation, while others showed good performance and gained retail value share. The major driver for entire category development was the increase in dermatological problems among consumers. Greater focus on personal appearance and beauty, and increasing health awareness helped to stimulate consumption.
Competitive Landscape
Bayer Pharma doo remained the leader in dermatologicals and accounted for a retail value share of 20% in 2015. The strong performance of Bayer was predominantly driven by its well-known and widely recognised brand Canesten. Medis ranked second with 15%, with the Fenistil and Lamisil brands. Lek Pharmaceuticals dd ranked third with 7% retail value share.
Industry Prospects
Dermatologicals is expected to be positively influenced by the health and beauty trend over the forecast period. As in 2015, over the forecast period some categories in dermatologicals will stagnate or decline while others will perform positively. The overall category is expected to stagnate over the forecast period and underperform the review period retail value CAGR (constant 2015 prices).
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- http://www.fastmr.com/prod/1082200_dermatologicals_slovenia.aspx?afid=301
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Medicated Skin Care industry in Slovenia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Medicated Skin Care industry in Slovenia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Medicated Skin Care in Slovenia market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Medicated Skin Care in Slovenia?
* What are the major brands in Slovenia?
* What are the most popular formats for acne treatments?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions
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Dermatologicals in Slovenia - New Market Study Published
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001