"Quarterly Beverage Tracker Third Quarter 2015 - Lithuania" Published

The weather remained distinctly average in Q3-15, however compared to Q3-14 it was slightly less favourable for the beverage industry. Despite declining dairy products prices, the demand remained similar and liquid dairy products volume remained stable. Alcoholic beverages however saw a drop, mostly due to excise tax rise that came into force in March 2015, and also due to lower temperatures in July - the critical third quarter month for the category. Soft drinks saw a 3% increase, but only as a result of an increasing interest in carbonates and packaged water.

Key Findings

* Average temperatures prevent the growth of the majority of beverages categories
* Alcoholic beverages sales down due to increased prices
* Liquid dairy volumes remain unchanged, despite price drop
* Carbonates enjoying largest growth among soft drinks

Full Report Details at
- http://www.fastmr.com/prod/1076725_quarterly_beverage_tracker.aspx?afid=301

Synopsis
Canadean's Lithuania Quarterly Beverage Tracker Q3-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

* Topline consumption volumes for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories
* Carbonates consumption data for Q3-2015 vs Q3-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour
* An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends
* Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015
* Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)
* Update on important soft drinks corporate activity
* Quarterly selected retail price movements for key brands by category covering the most recent five quarters
* Our Q3 special focus update on the latest trends in soft drinks flavours and innovation

Reasons to Get this Report

* Gain an in-depth understanding of the most up-to-date trends in the Lithuania beverage industry to support and enhance your strategic planning
* Investigate the latest quarterly and emerging annual trends in Lithuania to back your marketing initiatives
* Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
* View a selection of the key quarterly new soft drinks product launches and identify competitor activity
* Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation

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