Just Published: "Small Kitchen Appliances (Non-Cooking) in Denmark"

A do-it-yourself (DIY) attitude to food and beverage preparation drove retail volume growth in 2015. According to the results of a survey commissioned by Philips in 2015, 34% of Danish respondents stated they chose non-processed foods and beverages above processed alternatives when grocery shopping. This indicates a strong willingness among the Danish population to prepare food and beverages themselves and is supporting demand for appliances that help them achieve this goal.

Competitive Landscape

OBH Nordica Denmark A/S led with 33% of retail volume sales in 2015. The company’s leadership can be linked to its wide and varied product portfolio. Its range of products is carried by all leading consumer appliances retailers, with a mid-level pricing strategy.

Industry Prospects

The DIY trend is unlikely to weaken in the immediate years of the forecast period and thus will remain an important driver of volume sales growth.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Small Kitchen Appliances (Non-Cooking) industry in Denmark with research from Euromonitor's team of in-country analysts.

Full Report Details at
- http://www.fastmr.com/prod/1112888_small_kitchen_appliances.aspx?afid=301

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Small Kitchen Appliances (Non-Cooking) industry in Denmark, our research will save you time and money while empowering you to make informed, profitable decisions.

The Small Kitchen Appliances (Non-Cooking) in Denmark market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Small Kitchen Appliances (Non-Cooking) in Denmark?
* What are the major brands in Denmark?
* Has the recession impacted performance in small kitchen appliances insdustry?
* Are coffee mills growing in line with coffee machine consumption?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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