Dishwashers continued to be a niche category in 2015 as most consumers wash dishes by hand. High upfront costs also restrict growth as many find the purchase of a dishwasher to be unjustified. Many from the upper classes also employ household helpers that wash the dishes for them. However, certain consumers such as those from the working class may be choosing to purchase a dishwasher as they adapt to increasingly fast-paced lifestyles.
Competitive Landscape
Indesit Co SpA continued to lead sales of dishwashers with a volume share of 47% in 2015. It performed well as its brand Hotpoint-Ariston is priced competitively and is more available. The company sells both freestanding and built-in dishwashers usually in high-end kitchen specialist multiples such as GE Monogram.
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Industry Prospects
Dishwashers is expected to grow by a 2% volume CAGR over the forecast period. Demand will continue to come from the upper classes which have the extra income to purchase a unit. However, the shift towards an increasingly fast-paced lifestyle among the working class may make some consumers consider purchasing a dishwashing unit. A slight decline of 1% in average unit prices may also somehow help boost sales of dishwashers.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Dishwashers industry in Philippines with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dishwashers industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.
The Dishwashers in Philippines market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Dishwashers in Philippines?
* What are the major brands in Philippines?
* How has this high unit price, low global penetration category been affected by recessionary pressure?
* Is there a trend to slimline machines in Philippines?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
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New Market Research Report: Dishwashers in the Philippines
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001