New Study: Vietnam Tourism Report Q2 2016

Tourism is a growing industry in Vietnam and the sector has experienced some growing pains in recent years . Poor service standards and uncertainty surrounding visa and investment regulations have contributed to slowing growth rates and for much of 2015 international arrivals figures fell. We do expect to see a recovery in 2016 as Vietnam continues to invest in improving accommodation options and standards and becomes more accessible for visitors from outside of the Asia Pacific region. Investment in transport infrastructure, particularly air travel, will also provide a supportive boost to the travel industry. As such we are forecasting growth across all key market indicators over through to 2020.

Full Report Details at
- http://www.fastmr.com/prod/1119175_vietnam_tourism_report_q2.aspx?afid=301

Key Updates And Forecasts:

Following a contraction in 2015, we are forecasting a return to growth in Vietnam's inbound tourism market in 2016 and expect government targets of 8.5mn international arrivals to be largely achievable. Extensive marketing and service improvement campaigns and an expansion in regional and global air connectivity will support further growth in inbound tourism throughout the remainder of the forecast period to 2020.

Vietnam presents an increasingly attractive investment destination and the hotel sector is expanding, both in established destinations and in up and coming tourism areas. Major hotel groups such as Accor and Starwood have several new hotels due to open over the course of the forecast period.

Regional markets such as China, Japan and South Korea continue to account for the vast majority of arrivals to Vietnam. Visitor figures have fluctuated over recent months, impact both by economic trends and regional political tensions, highlighting Vietnam's vulnerability to a decline in regional travel and the importance of diversifying source markets over the long term.

The Vietnam Tourism Report has been researched at source and features BMI Research's independent assessment and forecasts for tourist expenditure; government expenditure on tourism; passenger arrivals and departures by mode of transport, reason for travel, origin and destination; and the accommodation market.

BMI's Vietnam Tourism Report provides industry professionals and strategists, corporate analysts, associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on the Vietnamese tourism industry.

Key Benefits
Benchmark BMI's independent tourism industry forecasts for Vietnam to test other views - a key input for successful budgetary and planning in the Vietnamese tourism market.
Target business opportunities and risks in the Vietnamese tourism sector through our reviews of latest industry trends, regulatory changes and major deals, projects and investments in Vietnam.

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