New Market Research Report: Argentina Consumer Electronics Report Q2 2016

After another devaluation in December 2015 we envisage a sharp contraction in Argentine consumer electronics spending in 2016 as purchasing power is eroded in global markets - ie , for imported devices. We expect performance to mirror that of 2014, the previous peso devaluation, but the volume declines in the PC and AV segments are expected to be less pronounced after increases in the output of local industry in recent years. After the shock of devaluation subsides we envisage a return to device demand growth based on rising prosperity in Argentina, though growth 2017-2020 will only just offset the extent of decl ines in 2016, with a CAGR of 7.7 % forecast over 2016-2020 as a whole.

Latest Updates & Industry Developments

Computer Hardware Sales: USD1.3bn in 2016 to USD2.1bn in 2020, corresponding to a CAGR of 11.6%. Devaluation the key factor determining PC sales 2014-2016, but we envisage a return to more stable dynamics over the medium term with sustainable volume growth built on a foundation of rising incomes.
AV Sales : USD1.6bn in 2016 to USD2.2bn in 2020, a CAGR of 8.7%. AV sales are expected to underperform but smart and Ultra-HD TV set upgrades will provide new opportunities in the TV set market.
Handset Sales : USD2.2bn in 2016 to USD2.6bn in 2020, a CAGR of 4.3%. Smartphone upgrade opportunities still exist in Argentina, and this will sustain handset segment outperformance over the medium term.

Full Report Details at
- http://www.fastmr.com/prod/1123406_argentina_consumer.aspx?afid=301

The Argentina Consumer Electronics Report has been researched at source and features latest-available data covering both the manufacture and sale of consumer electronics products, critically analysing - and forecasting - the market dynamics affecting each sub-sector, including audio-visual, computers, mobile handsets, gaming and automotives electronics. Furthermore, the report analyses the domestic and global economic trends driving device demand and provides company rankings and competitive landscapes covering leading multinational and national consumer electronics companies and analysis of latest industry news and trends in Argentina.

BMI Research'sArgentina Consumer Electronics Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the consumer electronics industry in Argentina.

Key Benefits
Benchmark BMI's independent consumer electronics industry forecasts for Argentina to test other views - a key input for successful budgeting and strategic business planning in the Argentinian consumer electronics market.
Target business opportunities and risks in Argentina through our reviews of latest industry trends and major deals, projects and investments.
Exploit the latest competitive intelligence with company SWOT analyses.

Coverage

BMI Industry View

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