"Vitamins and Dietary Supplements in Morocco" now available at Fast Market Research

Vitamins and dietary supplements continued to benefit from increasing levels of consumer health awareness in 2015. It has become more popular for Moroccans to maintain healthy diets, particularly among younger people and women, while more Moroccans are also exercising and playing sport. In line with this, consumption of vitamins and dietary supplements is rising, not only for the treatment of existing conditions but also for prevention of disease.

Competitive Landscape

Laboratoires Laprophan remained the leading player in vitamins and dietary supplements throughout the review period and in 2015 it held a value share of 18%. This company offers an extremely wide range of products under strong brands such as Activarol C and Vitamin C in vitamin C and Calcibronat and Calcium Sandoz in calcium supplements, which enabled it to secure the leading position in each of these categories in 2015.

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Industry Prospects

Vitamins and dietary supplements is expected to increase in value at a CAGR of 7% at constant 2015 prices over the forecast period, reaching Dh831 million by the end of 2020. The category is set to be positively influenced by the ongoing increase being seen in consumer interest in disease prevention. The increasingly fast-paced and hectic lifestyles of many Moroccan consumers, increase awareness about vitamins and dietary supplements and the often unbalanced daily food intake lacking in key vitamins and minerals for many Moroccan people are expected to continue benefitting sales of vitamins and dietary supplements as consumers attempt to compensate for missing nutrition.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Vitamins and Dietary Supplements industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Vitamins and Dietary Supplements industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The Vitamins and Dietary Supplements in Morocco market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Vitamins and Dietary Supplements in Morocco?
* What are the major brands in Morocco?

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