Cough, cold and allergy (hay fever) remedies witnessed dynamic 12% current value growth in 2015. Self-medication maintains a strong presence in Algeria, particularly among people suffering from mild symptoms of illnesses such as cough and colds, for which Algerian people rarely consult a doctor. For this reason, the bulk of sales of cough, cold and allergy (hay fever) remedies are conducted through direct requests and the advice of pharmacists as there is a wide range of brands in the category to choose from at affordable prices.
Competitive Landscape
Saidal Algerie SpA remained the leading player in cough, cold and allergy (hay fever) remedies in 2015 with a 30% value share. The company manufactures the best-selling brands Humex, Toplexil and Fluimicil under license, with its leading brand Humex well known to Algerian consumers through the advertising campaigns which have been conducted for many years on the French television channels which are watched in the majority of Algerian households. This has resulted in Humex establishing a reputation for being a very high-quality brand.
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Industry Prospects
Cough, cold and allergy (hay fever) remedies is expected to generate a healthy value CAGR of 7% in constant 2015 terms over the forecast period. The category is expected to continue benefiting from rising consumer income levels and the greater awareness of certain medicines, two trends which are set to ensure that increasing numbers of Algerian consumers will prefer to opt for self-medication rather than consulting a doctor to obtain a prescription for Rx drugs.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Algeria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.
The Cough, Cold and Allergy (Hay Fever) Remedies in Algeria market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Cough, Cold and Allergy (Hay Fever) Remedies in Algeria?
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Cough, Cold and Allergy (Hay Fever) Remedies in Algeria - New Report Available
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Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001