Small Kitchen Appliances (Non-Cooking) in Sweden - New Study Released

Convenience and continued tool-focused demand from Swedes drove retail volume sales of non-cooking small kitchen appliances forward in Sweden during 2015. The time and energy consumers can save by using small electrical kitchen appliances led to continued success, especially as Swedes are more willing and focused on investing in kitchen tools to make the cooking process more interesting and advanced, while simultaneously limiting the amount of effort needed.

Competitive Landscape

OBH Nordica Sweden AB was the leading player with a 17% volume share and sales of 62,690 units in 2015. The company has a widespread assortment of various small appliances and became a well-known brand for many Swedes since it was founded in 2002. Popularity of the company’s products remained high over the years as the product design is minimalistic and clean and the products are affordable – two traits that many Swedes prefer.

Full Report Details at
- http://www.fastmr.com/prod/1126623_small_kitchen_appliances.aspx?afid=301

Industry Prospects

Although smart non-cooking small kitchen appliances were introduced to Swedish consumers in 2014 through the iKettle, the performance and demand for these smart products is estimated to remain weak over the forecast period and only among Swedes who enjoy gadgets and the latest trends in various interactive machines and products. There is not much to be gained from being able to interact with non-cooking small kitchen appliances and the smart aspect will most likely bring unnecessarily high unit prices with it that will scare more Swedes off.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Small Kitchen Appliances (Non-Cooking) industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Small Kitchen Appliances (Non-Cooking) industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Small Kitchen Appliances (Non-Cooking) in Sweden market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Small Kitchen Appliances (Non-Cooking) in Sweden?
* What are the major brands in Sweden?
* Has the recession impacted performance in small kitchen appliances insdustry?

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