General purpose wipes and facial cleansing wipes are increasingly considered better and more-premium versions of pocket handkerchiefs. As such, pocket handkerchiefs are experiencing slow sales growth due to people substituting them with general purpose wipes and facial cleansing wipes for a more-thorough cleaning.
Competitive Landscape
Beiersdorf (S) Pte Ltd led sales in 2015. Nivea Visage has established itself as a manufacturer of good skin products. This has convinced consumers that Nivea Visage facial cleansing wipes are able to perform as well as its skin care products.
Industry Prospects
Wipes is expected to slow down in terms of value growth in 2016 and stabilise in the remainder of the forecast period. The number of consumers is already large and usage patterns among these consumers are not likely to change drastically. There will still be sales growth as people will still demand greater convenience, which is one of the factors driving the category.
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- http://www.fastmr.com/prod/1133835_wipes_singapore.aspx?afid=301
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Wipes industry in Singapore with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Wipes industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.
The Wipes in Singapore market research report includes:
* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Wipes in Singapore?
* What are the major brands in Singapore?
* What is the biggest category within household care wipes?
* What are the key new product launches in the wipes market?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions
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Wipes in Singapore: New research report available at Fast Market Research
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Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001