South Korea Consumer Electronics Report Q2 2016 - New Study Released

The maturity of South Korea's consumer electronics market means volume growth opportunities are limited, but we believe performance will be stronger over the medium term than 2013-2015 when spending contracted. A shift from won depreciation to appreciation supports market value forecast, while we also factor in a stabilisation of product trends that will contribute to stronger performance. The TV set, PC and handset markets have been in decline due to a concentration of first-time buyers, and subsequent adjustment to replacement centric markets, but we expect stabilisation over the medium term.

Full Report Details at
- http://www.fastmr.com/prod/1152852_south_korea_consumer.aspx?afid=301

Latest Updates And Industry Developments

Computer Hardware Sales: USD8.0bn in 2016 to USD10.3bn in 2020, a CAGR of +6.4%. After contraction over 2013-2015 we believe a stronger consumer, ageing PC installed base and popularity of hybrid notebooks will return the market to growth over the medium term.
AV Sales: USD2.7bn in 2016 to USD3.0bn in 2020, a CAGR of +2.9%. TV set product trends to become more supportive as Ultra-HD and OLED sets trigger high value upgrades, but recovery in market value will not push total spending close to levels at height of flat-panel upgrade boom in 2010.
Handset Sales: USD8.0bn in 2016 to USD10.3bn in 2020, a CAGR of +6.4%. Smartphone and phablets markets are mature, while 4G upgrade driver is also diminished, meaning a low-growth outlook, but the handset segment will continue to be high value in per capita terms in a regional perspective.

The South Korea Consumer Electronics Report has been researched at source and features latest-available data covering both the manufacture and sale of consumer electronics products, critically analysing - and forecasting - the market dynamics affecting each sub-sector, including audio-visual, computers, mobile handsets, gaming and automotives electronics. Furthermore, the report analyses the domestic and global economic trends driving device demand and provides company rankings and competitive landscapes covering leading multinational and national consumer electronics companies and analysis of latest industry news and trends in South Korea.

BMI Research'sSouth Korea Consumer Electronics Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the consumer electronics industry in South Korea.

Key Benefits
Benchmark BMI's independent consumer electronics industry forecasts for South Korea to test other views - a key input for successful budgeting and strategic business planning in the Korean consumer electronics market.
Target business opportunities and risks in South Korea through our reviews of latest industry trends and major deals, projects and investments.
Exploit the latest competitive intelligence with company SWOT analyses.

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