Market Report, "Vietnam Tourism Report Q3 2016", published

Following a lacklustre 2015, we expect 2016 to be a year of strong growth for Vietnam ' s rebounding tourism sector. Rising visitor numbers from the Asia Pacific region, particularly China, as well as improving European tourist numbers will, helped by with concerted government efforts to support the secto r, see inbound growth of some 9.2 % in 2016, reaching 8.5mn arrivals. Looking ahead, the future is bright for the sector, with high-spending and/or fast-growing source markets such as Japan, China and South Korea all set to contribute to the growing value of the Vietnam ' s hotel industry and other tourism-related business. As the industry continues to expand and spread to new destinations, we expect to see significant further opportunities for major global and regional hotel chains.

Full Report Details at
- http://www.fastmr.com/prod/1170576_vietnam_tourism_report_q3.aspx?afid=301

Key Updates And Forecasts:

The government continues to play a critical and pro-active role in supporting the country's tourism industry. In recent months this has been illustrated by the decision to remove waive visa restrictions for tourists from key source markets. It is also in the process of approving the licence for a fourth national air carrier in a bid to attract more domestic and regional visitors.

The Vietnamese dong's real effective exchange rate has strengthened against the majority of its Asian EM peers in recent quarters. As a result we expect the State Bank of Vietnam to allow for dong depreciation in an attempt to maintain the country's export competitiveness, making Vietnam relatively cheaper and more attractive to regional tourists.

Regional markets such as China, Japan and South Korea continue to account for the vast majority of arrivals to Vietnam. Visitor figures have fluctuated over recent months, impact both by economic trends and regional political tensions, highlighting Vietnam's vulnerability to a decline in regional travel and the importance of diversifying source markets over the long term.

The Vietnam Tourism Report has been researched at source and features BMI Research's independent assessment and forecasts for tourist expenditure; government expenditure on tourism; passenger arrivals and departures by mode of transport, reason for travel, origin and destination; and the accommodation market.

BMI's Vietnam Tourism Report provides industry professionals and strategists, corporate analysts, associations, government departments and regulatory bodies with independent forecasts and competitive intelligence on the Vietnamese tourism industry.

Key Benefits
Benchmark BMI's independent tourism industry forecasts for Vietnam to test other views - a key input for successful budgetary and planning in the Vietnamese tourism market.
Target business opportunities and risks in the Vietnamese tourism sector through our reviews of latest industry trends, regulatory changes and major deals, projects and investments in Vietnam.

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