New Report Available: Quarterly Beverage Tracker Fourth Quarter 2015 for Finland

Despite a stable quarter, annually all commercial beverage volumes fell in 2015 following a disappointing summer. Alcoholic drinks sales were down overall. Soft drinks overall were flat for the final quarter; they were down on overall 2014 volumes, influenced by a poor summer and other factors. Overall prices fell marginally during the Q4-15.

Key Findings

* There has been a sharp drop in cooler units, this had an impact on consumption of bulk/HOD water
* The number of active breweries in Finland is growing, as the microbrewery segment continues to boom
* For the dairy drinks market, price was an important determining factor for consumers when making purchasing decisions
* Limited positive activity was recorded, as the economic downturn continued to have a negative impact on hot coffee

Synopsis
Canadean's Finland Quarterly Beverage Tracker Q4-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Full Report Details at
- http://www.fastmr.com/prod/1172925_quarterly_beverage_tracker.aspx?afid=301

* Topline consumption volumes for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts for all beverage categories
* Carbonates consumption data for Q4-2015 vs Q4-2014, moving annual totals (MAT), full year 2015 provisional data and 2016 forecasts split by regular vs low calorie, and key flavour
* An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends
* Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016
* Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)
* Update on important soft drinks corporate activity
* Our Q4 special focus update on the latest trends in functional and flavoured waters

Reasons to Get this Report

* Gain an in-depth understanding of the most up-to-date trends in the Finland beverage industry to support and enhance your strategic planning
* Investigate the latest quarterly and emerging annual trends in Finland to back your marketing initiatives
* Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
* View a selection of the key quarterly new soft drinks product launches and identify competitor activity
* Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation

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