Belarus Quarterly Beverage Tracker First Quarter 2016 - New Report Available

Soft drinks have suffered from low consumer spending power and a drop in domestic production. Both wine and spirits saw yet another quarterly contraction in Q1-16, resulted from a combination of unfavourable economic factors and government activities. In Belarus, white milk continues to decline in Q1-16. Previous consumer trends appear to not have changed.

Key Findings

* Bulk/HOD water fell in Q1-16 due to both businesses and individual consumers reacting to the slow economy and falling GDP.
* Consumer interest in craft beer continued to increase. A specialized outlet selling only international craft beer was launched in Minsk under the Beer Cap brand in March.
* As hot tea has a long tradition in Belarus, its volume is less affected by economic factors compared with hot coffee.

Synopsis
Canadean's Belarus Quarterly Beverage Tracker Q1-16 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

Full Report Details at
- http://www.fastmr.com/prod/1193855_quarterly_beverage_tracker.aspx?afid=301

* Top line consumption volumes for Q1-2016 vs. Q1-2015, moving annual totals (MAT) and latest 2016 forecasts for all beverage categories
* Carbonates consumption data for Q1-2016 vs. Q1-2015, moving annual totals (MAT) and latest 2016 forecasts split by regular vs. low calorie, and key flavour
* An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs. brands and price trends
* Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2016
* Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)
* Update on important soft drinks corporate activity
* Quarterly selected retail price movements for key brands by category covering the most recent five quarters
* Our annual Q1 special focus update on the latest trends in soft drinks with local provenance

Reasons to Get this Report

* Gain an in-depth understanding of the most up-to-date trends in the Belarus beverage industry to support and enhance your strategic planning
* Investigate the latest quarterly and emerging annual trends in Belarus to back your marketing initiatives
* Analyse the latest beverage category 2016 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
* View a selection of the key quarterly new soft drinks product launches and identify competitor activity
* Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation

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