Now Available: Italy Food & Drink Report Q3 2016

Italy's food and drink industry will gradually improve over 2016 and 2017, with growth stemming from a continued economic recovery, low inflation and high levels of consumer confidence. The country's large ageing population will increase demand f or traditional foods, while growth in convenience items, such as frozen foods, remains slow. The Italian drinks market is highly developed and we expect to see only modest growth in this sector , predominantly driven by premiumisation .

Key Trends & Industry Developments

The recovery of Italy's economic growth will boost private consumption to 1.0% and 0.9% in 2016 and 2017, which will support consumer spending on food.

US-based Starbucks announced its plans to open its first store in Milan in early 2017, which we expect will benefit largely from the country's well-established tourism sector.

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Birra Peroni, the world's most popular Italian beer brand, is to be sold to Japan's Asahi group to allow AB InBev's takeover of SABMiller to be ratified by the European Competition Commission.

Growing demand for private labels will drive growth for organised retail in Italy, as consumers gradually switch up from traditional outlets.

The Italy Food & Drink Report features BMI Research's market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.

BMI'sItaly Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Italy.

Key Benefits
Benchmark BMI's independent food and drink industry forecasts for Italy to test other views - a key input for successful budgeting and strategic business planning in the Italian food and drink market.
Target business opportunities and risks in Italy through our reviews of latest industry trends, regulatory changes and major deals, projects and investments.
Exploit latest competitive intelligence on your competitors, partners and clients via our Company Profiles (inc. SWOTs, KPIs and latest activity) and Competitive Landscape Tables.

Coverage

BMI Industry View

Summary of BMI’s key industry forecasts and views, covering food and drink manufacturing and consumption and the mass grocery retail market.

Industry SWOT Analysis

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