Market Research Reports Search Engine (MRRSE) has recently updated its massive report catalog by adding a fresh study titled "Global Application-to-Person (A2P) SMS and API Market – Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 – 2026". This business intelligence study encapsulates vital details about the market current as well as future status during the mentioned forecast period of 2026. The report also targets important facets such as market drivers, challenges, latest trends, and opportunities associated with a growth of manufacturers in the global market for Application-to-Person (A2P) SMS and API. Along with these insights, the report provides the readers with crucial insights on the strategies implemented by leading companies to remain in the lead of this competitive market.
A2P SMS is an Application to Person SMS service in which SMSs are sent from an application programming interface (API) based application or platform on a person’s mobile/smartphone. A2P SMS typically includes sending SMS for appointment reminders, notifications, marketing, and pin codes among others. Over the years as mobile phones have become ubiquitous, it has changed the way communication is conducted; further A2P SMS API has assisted businesses around the globe to reach a significant number of people rapidly and at a very low cost. Furthermore, OTT (Over-the-Top) service providers and online and mobile payment transaction service providers are using A2P SMS API for two factor authentication (2FA) purpose.
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The report segments the global application-to-person (A2P) SMS and API market on the basis of technology into cloud API and traditional API. Due to deployment across a large number of industries, the traditional A2P SMS APIs is presently the leading contributor to the global application-to-person (A2P) SMS and API market revenue. In terms of end-user, the market is segmented into SMS aggregators, bulk SMS providers, marketer/reseller, and telecom operators. Bulk SMS providers is the largest contributor to the application-to-person (A2P) SMS and API market. The growing popularity of bulk A2P SMS as an effective and cheaper mode of undertaking business communications will help the segment remain at the forefront of the market in the coming years as well.
The report also highlights the competitive landscape of the application-to-person (A2P) SMS and API market, thereby positioning all the major players according to their geographic presence and recent key developments. The comprehensive application-to-person (A2P) SMS and API market estimates are the result of our in-depth secondary research, primary interviews, and in-house expert panel reviews. These market estimates have been analyzed by taking into account the impact of different political, social, economic, technological, and legal factors along with the current market dynamics affecting the application-to-person (A2P) SMS and API market growth.
This report provides all the essential information required to understand the key developments in the global application-to-person (A2P) SMS and API market and expansion trends of each segment and region. It also includes strategies, company overview, and key competitors under the company profiles section. Additionally, the report provides insights related to trends and their impact on the regional market. Moreover, Porter’s Five Forces analysis provides analysis of bargaining power of buyers, bargaining power of suppliers, threat of new entrants, threat of substitutes, and degree of competition in the global application-to-person (A2P) SMS and API market. The study provides a comprehensive ecosystem analysis of the global application-to-person (A2P) SMS and API market, explaining the various participants including software & third-party vendors, system integrators, and distribution channels of the value chain operating in the market.
The research methodology is a combination of primary research, secondary research, and expert panel reviews. Secondary research sources such as annual reports, company websites, broker reports, financial reports, SEC filings and investor presentations, national government documents, internal and external proprietary databases, statistical databases, relevant patent and regulatory databases, market reports, government publications, statistical databases, World Bank database, and industry white papers are usually referred.
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Primary research involves telephonic interviews, e-mail interactions, and face-to-face interviews for detailed and unbiased reviews on the global application-to-person (A2P) SMS and API market, across regions. Primary interviews are conducted on an ongoing basis with industry experts and participants in order to get the latest market insights and validate the existing data and analysis. Moreover, the data collected and analyzed from secondary and primary research is again discussed and examined by our expert panel.
The research study includes profiles of leading companies operating in the global application-to-person (A2P) SMS and API market. Key players profiled in the report include Syniverse Technologies, LLC, OpenMarket, Inc., Nexmo Inc., Twilio Inc., Ogangi Corporation, CLX Communications, Beepsend AB, Tyntec Ltd. and FortyTwo Telecom AB. The global application-to-person (A2P) SMS and API market has been segmented as below:
Global Application-to-Person (A2P) SMS and API Market, by Technology
Cloud API
Traditional API
Global Application-to-Person (A2P) SMS and API Market, by End-user
SMS Aggregators
Bulk SMS Providers
Marketers/Resellers
Telecom Operators
Global Application-to-Person (A2P) SMS and API Market, by Application
Pushed Content Services
Customer Relationship Management Services
Promotional Campaigns
Interactive Services
Others
Global Application-to-Person (A2P) SMS and API Market, by Region
North America
U.S.
Canada
Rest of North America
Europe
Germany
U.K.
Rest of Europe
Asia Pacific
China
India
Japan
Rest of Asia Pacific
Middle East & Africa
GCC
South Africa
Rest of Middle East & Africa
South America
Brazil
Argentina
Rest of South America
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