Softgels Dietary Supplements Market Development Forecast Highlighting Prominent Drivers during 2017-


The global softgels dietary supplements market is projected to register a moderate expansion over the forecast period during 2017 to 2022.



[ClickPress, Fri May 17 2019] The purpose of this rich study presented by FactMR is to elaborate the various market projections impacting the global softgels dietary supplements market during the period until 2028. This assessment delivers high-end statistics concerning market size, Y-o-Y growth in trends and revenue share (US& Mn) linked to different geographies and segmentation types. Readers can acquire precise insights about growth trends along with opportunities that are expected to reshape the overall structure of the softgels dietary supplements market during the forecast period.

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Tablet formulations, have long dominated the pharmaceutical landscape limited innovations. The trend was reversed with softgel as a popular dosage form among patients. Increasing deviation from raw materials-tasting outer layers to a softer, gelatin-based shell surrounding is a key factor influencing the sales of softgel dietary supplements. Moreover, ease of swallowing and quicker action onset especially among children and older patients are some key factors pushing the demand for softgel dietary supplements. Moreover, in terms of formulations, lipid-based softgel dietary supplements capsule can provide significant benefits pertaining to nutrient bioavailability, further driving formulation options targeting specific patient groups including pediatrics and geriatrics.  Moreover, cost advantages and formulation opportunities associated with manufacturing dietary supplements in the form of softgel, considering unit price along with total development costs will boost sales.

Vegetarian or plant-based options has caught the attention of many consumers. Growing demand for clean-delivery formats for encapsulation of dietary supplements formulations along with consumers opting for probiotics and botanical extracts is further fueling the non-GMO trend. However, for softgel dietary supplements manufacturers and formulators, it bring along a set of hurdles. Weak vegetable derived shells, porous vegetarian gelatin, and blending limitations into an oil base could restrict the adoption of vegetarian softgel dietary supplements to a sizable extent.

Emerging research and development activities in the wake of changing food preferences has evolved the dietary supplements landscape—calling for advanced delivery systems, in the form of chews and gummies, even nasal sprays and inhalers. Stringent regulations restricting the definition of dietary supplements, in any delivery-system including softgel, are likely to inhibit the scope of delivery-system inventions. Moreover, to avoid treading into dicey regulation territory, manufacturers of dietary supplements in softgel delivery-systems are opting for clean labeling while adhering to supplement laws. FactMR envisages that the increasingly growth of softgel dietary supplements will also be coupled with regulations tightening considering product efficacy and safety.

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Key macro factors including enhanced consumer awareness for preventive healthcare and self-directed consumer behavior have boosted the sales of softgel dietary supplements in the recent years. Since, consumers have been looking out for faster medical validation and subsequent medications, in the fragmented and highly competitive market, manufacturers too are looking to position their product on several sales channels to reach their target consumers. Moreover, a paradigm shift towards a stronger brand positioning than focusing on ingredients in softgel dietary supplements, has led to a change in the marketing strategies of manufacturers focused majorly towards premium positioning resulting in product portfolio expansion.

FactMR’s comprehensive report on the global market for softgel dietary supplements, provides critical insights on the key players and their future market strategies that would define the further course of the market. FactMR envisages that mergers and acquisition will remain the most prominent strategy in the highly fragmented global softgel dietary supplements market, to broaden the scope of their businesses. FactMR also foresees a shift in marketing strategies including packaging to labeling, to be in line with the changing consumer preferences—contributing to enhanced sales.

Available in the form of softgel, tablets and other delivery-systems, dietary supplements like vitamins and minerals, are taking in additional to the normal diet—in high dose and concentration. The dietary supplements could ether be made from plants or be an animal product like fish oil.

For the assessment period of 2017-2022, FactMR has studied the global softgel dietary supplements market which is anticipated to expand at a robust CAGR in terms of revenue sales owing to factors mentioned above. The report is covered in 14 elaborate chapters, with an extensive analysis of each segment in terms of cross-sectional data, country-wise analysis, and forecast.

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