Forming strategic partnership and free publicity

Montreal, QC (RUSHPRNEWS) 11/24/05- As one advertising agency discovered, It is one thing to focus on promotional efforts at low or even no cost but it is something else to form long-term partnership and to freely exchange resources and services. In order to substain long-term benefits and expand your business and reach a wider audience, one cannot happen without the other, whether you are an entrepreneur looking for more exposure or an agency hoping to increase its clients' base.

New Research Discovers PROs Gamble On Creativity

A report into the management of creativity in the Public Relations (PR) industry conducted by B2B and Corporate public relations consultancy Parker, Wayne & Kent has found that more than half (57.45 per cent) of PR practitioners do not risk assess creatives.

Canadian airline WestJet is aiRES launch customer

IBS Software Services today announced that WestJet, the No. 2 Canadian airline, has entered into a multi-year agreement for aiRES, the new generation Passenger Services System (PSS), developed by IBS in collaboration with Cendant Travel Distribution Services (TDS).

First Minister's praise for website

SCOTLAND'S First Minister has praised a pioneering e-democracy project. Jack McConnell has written to West Lothian Association of Community Councils to congratulate everyone involved in the launch of their website – www.yourcommunitycouncil.co.uk

The sixth IBS centre in the world

Shri. Oommen Chandy, Chief Minister of Kerala, today formally inaugurated IBS’ software development centre at Infopark, Cochin. This is IBS’ sixth centre in the world and second such centre in the state.